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Improve response to email campaigns

Challenge

Most technology companies look, sound and feel boring. Unless you’re Apple. So how do you take great-value products and offers and engage your audience?

Solution

Make the emails visually different and fun. Keep the copy short and punchy so readers click through to the landing page. But, more importantly, get your audience looking forward to hearing from you.

Tasks

Creative Strategy • Key Messaging • Concept Development • Art Direction • Copywriting

Results

28.3% campaign response rate

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